Shout media is a marketing agency that specializes in digital advertising, graphic design, web, software and app development, recruitment marketing, copywriting, brand messaging, social media management, and more. Its mission is to help businesses achieve their goals through regular analysis and the latest marketing tactics.
Employee Recognition
Whether you’re a team of one or a team of 100, recognizing employees is an excellent way to build a culture of appreciation and productivity in your workplace. Here click here are some of the best ways to do it:
Create an in-office shout out board for your team by buying a whiteboard or bulletin board and placing it in a shared space. Encourage employees to use the board for peer-to-peer recognition and praise. This can be especially powerful if you’re all virtual, and it’s a great way to build a healthy office culture of appreciation and respect among your team members!
Make a Shout Out During a Meeting
Another great way to recognize a team member is by sharing their performance and accomplishments during an office-wide meeting. This is particularly beneficial if you’re all virtual and have team-wide video calls.
This is an inexpensive way to celebrate an exemplary performance and provide a platform for the entire team to acknowledge the individual’s contribution. Using this method also allows you to recognize your team members who are new to the company or aren’t in the office often.
Consider Creating a Shout Out Section in Your Company Newsletter
A newsletter is a great way to share the big picture and the little details that are important to your business and its culture. Creating a public shoutout section in the newsletter is a great way to recognize your team and give them an opportunity for visibility in the company’s communications.
Instagram Shoutouts
A shoutout on Instagram is a marketing tactic that has become increasingly popular in the past few years. Typically, these posts are photo-based and feature products or services that the account owner wants to promote. It’s a great way to get more followers on your page and increase your exposure in the Instagram community, especially for niches like photography.
For example, Canon (@canonusa) runs a weekly #mycanonstory hashtag on its Instagram page, featuring pictures from people who have used their camera. The company regularly features the most captivating photos from these submissions and gives them a shoutout to the photographer, tagging them in the caption. This strategy has boosted the profile of those who have used their cameras and has given them an opportunity to share their stories on their own account.
Influencer Shoutouts
A lot of influencers run shoutout contests on their pages, or on their accounts, in order to increase their following. Some of these contests require followers to complete a certain task or respond to a certain message in order to win a shoutout. This can be a great way to get more followers on Instagram without spending any money.
Shout Outs Are a Perfect Marketing Tactic
Influencer marketing is a huge trend that has more than doubled in the last few years, and it’s not expected to slow down anytime soon. Influencers are people who have a large audience on social media and they can help brands reach new customers by posting about them. Some influencers charge for their shoutouts, but there are also many free options available that you can take advantage of to improve your reach and boost your brand awareness.